MGT6700 Strategic Management
Schedule, Topics & Links
Welcome to our schedule for the semester. Please note that each of days for courses are color coded. In preparation for each class you should check the schedule, study the assignments, and discuss with your team the study questions posed and how the topic applies to the case you selected. In most class sessions we will first review questions you may have regarding current events, readings, and case. I will usually present new material or an integration of material from readings. Finally, your team will be able to use some class time for your case study with instructor consultation.

Duluth Campus, Tuesday 5:30-9:00pm Rm 3150
Ashland Campus, Wednesday 5:30-9:00pm Rm 305
Note: The Duluth campus class starts one week later than the Ashland class due to school starting on Sept. 3
 
Date
Topic & Links
Chapter Reading Assignments
Session 1
Sept. 3, 4
Introduction & Overview of Strategic Management .

Course Overview

  • Syllabus--
  • Basics: Case Study Approach, resources, grading rubric, teamwork--
Introduction to Strategic Management Team Work
  • Initial team formation & team building-- form teams of 3-5 for semester long case study projects
  • Introduction of case study options-- overview of possible cases
  • Strategic Management (SM) Chapter 1
  • Balanced Scorecard (BSC) Chapter 1, 2
Session 2
Sept 10, 11
Team Work
  • Team review & selection of possible cases-- teams will select the final case and discuss project schedule and strategy. 
  • Teams will also discuss the company's values, vision and mission so come prepared to do so.
  • SM Ch. 2
Session 3
Sept 17, 18
External Environment Assessment .
  • Remote Environment: economy, demographics, societal trends, technology, globalism, legal considerations, -- for your case you should know:
    • what aspects of external environment are relevant to this case; what do we need to know?
    • where can we locate the information?
    • when we get it, how will we use it and integrate it?
  • Research Resources--
  • Teamwork & case study
    • Confirmation of case selected (last chance to change)
    • discussion of environmental factors to monitor, where to locate, distribution of responsibilities, and consideration of hyow to integrate and use information
  • SM Ch. 3
Session 4
Sept. 24, 25
  • Assessing the Marketplace-- What do you need to know about your market? What techniques are available to help you examine your products/services against competitors?
  • The Cola Wars-- how have Coke and Pepsi competed over the decades? Cola Wars video will also be presented.
  • Portfolio approaches--
  • Teamwork & Case study-- consider what kind of market information you need, where you can find it, and how you will use it. Which portfolio approaches might be useful to consider?
  • SM Ch. 3
Session 5
Oct. 1, 2
  • Industry & Competitive intelligence--
  • Porter's 5-Forces Model--
  • Teamwork & Case study-- identify your competitors, what you need to know about them, how you would find out, and how you would use theinformation. Use Porter's model to overview the competitive landscape for your case, and to identify what you know and don't know.
  • SM Ch. 3
Session 6
Oct. 8, 9
Internal Environmental Assessment
  • Overview of Internal environment--
  • Teamwork & Case study-- what information do you need for the financial analyses? Especially note the ratios. Also-- what are the benchmarks against which you can compare your data?
  • SM Ch. 4
Session 7
Oct. 15, 16
    • Human Resources--
    • IT Considerations--
    • Leadership considerations for company situation--
    • Structure-- What are different kinds of organizational structures, what are their advantages and disadvantages, which might be appropriate for your case?
  • Teamwork & Case study--identify the questions you need answered for each functional/key area; plan how you will gather information and integrate it into your strategy; combine information into IFE analysis
  • SM Ch. 4
Session 8
Oct. 22, 23
Integrating Information
  • Matrix analysis methods: SWOT, IFE/EFE, SPACE, etc.
  • Scenario Development--
  • Teamwork & Case study: generate 3-5 scenarios for your case and discuss positioning and regret analysis. Supplement with matrix analyses to narrow selection of strategic options.
  • SM Ch. 6
Session 9
Oct. 29, 30
  • SM Ch. 6
Session 10
Nov. 5, 6
Final strategy formulation
  • SM Ch. 9
  • BSC (complete book read by now)
Session 11
Nov. 12, 13
Organization Development
We've covered much of this in OD before, so do a brief review and consider the change process and transition management in your particular case study. Also reflect on how changes have been introduced in your work environment-- How effective were they? Why and why not? What would you change and why?
  • SM Ch. 7
Session 12
Nov. 19, 20
Team Preparation
  • Consultation with instructor (as needed)--
  • Check on facilities & arrangements--
  • Practice presentation
Nov. 27- 
Dec. 1
Thanksgiving Break (don't let the turkey's get you down)
Session 13
Nov. 26, 27
  • Team Case Presentation and class discussion--
Session 14
Dec. 3, 4
  • Team Case Presentation and class discussion--
Session 15
Dec. 10, 11
  • Team Case Presentation and class discussion--
Session 16
Dec. 17, 18
  • Finals Week: final reports due, course and team evaluations--